By: Phil Fersht

@Terry - I customarily crowdsource my editing, so thanks for correction. Forecasting is great when applied properly across multiple datapoints. It's those who make profound predictions, based purely on one or two isolated experiences, or are simply talking up any old crap to sound "clever" who get my goat :) Today's executives are far more tuned in to market trends than they were a few years ago and are far less easily bulls*****d by experts than they used to be. People want common sense, real datapoints and intelligent dialog... not pontification and showboating... PF